'Innovative' consistently appears in the list of Top 10 words journalists hate to see in press releases. So how do you develop and tell effective innovation stories?
Join us to discuss how to tell the stories that turn you into an innovation leader alongside very exciting guests; Sally Clift from Jaguar Landrover and James Hurley, Enterprise Editor for The Times.
Sally Clift from Jaguar Landrover leads innovation storytelling in key areas across the business, including InMotion, its venture capital arm investing in fast growing mobility and smart transport businesses.
James Hurley, Enterprise Editor from The Times covers the interests, passions and challenges of start-ups, fast-growing companies and established businesses.
Neil Bayley from Good Relations has spent more than two decades helping clients such as Bosch, BT, HP, GE, Samsung and Toyota tell innovation stories within their reputation building campaigns.
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